Announcing Our Partnership with Liftery: Bridging the Gender Gap at Home and Work
At S’moresUp, we know that moms juggle it all—family, career, and everything in between. But too often, career growth takes a backseat due to the mental load of managing home life. That’s why we’re excited to partner with Liftery, a platform dedicated to helping women find flexible career opportunities that work for their lives.
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At S’moresUp, we’ve always believed that balancing home and career shouldn’t come at the expense of a parent’s well-being. We know firsthand that mothers often bear the brunt of family management, taking on the mental load of organizing schedules, keeping track of schoolwork, and making sure everything runs smoothly. But what happens when this invisible labor makes it harder for women to advance in their careers?
That’s why we’re thrilled to announce our partnership with Liftery (formerly known as Laddrr)—a platform that’s reimagining the professional landscape for working women by providing flexible work opportunities, career development tools, and community support. Together, we’re making it easier for mothers to thrive at home and at work without having to choose between the two.
Why This Partnership Matters
The pandemic widened the gender gap at home and in the workforce, forcing many mothers to step away from their careers. Research shows:
- 61% of stay-at-home women aren’t working due to family responsibilities.
- Even one year away from work can result in a 39% pay cut for women.
- Meanwhile, fathers see their income increase with each additional child.
- Women who do return to work often pivot to lower-paying, more flexible roles—not because they want to, but because they have to.
Liftery (formerly Laddrr) is tackling this problem head-on with The Liftery Talent Hub, an AI-powered job-matching platform that helps mothers find flexible work that fits their family life.
At S’moresUp, we streamline family management, ensuring that responsibilities at home are shared equitably so mothers can reclaim time for their careers, passions, and well-being. Together, we’re bridging the gap between career growth and family balance—because one shouldn’t come at the cost of the other.
How S’moresUp and Liftery Are Empowering Moms
1️⃣ Making Family Management Easier:
S’moresUp helps families divide responsibilities fairly, so the weight of managing home life doesn’t fall solely on moms.
2️⃣ Providing Career Support & Flexibility:
Liftery’s AI-powered job-matching connects women to flexible, high-quality opportunities that align with their skills and family needs.
3️⃣ Bringing Awareness to the Invisible Labor of Motherhood:
We’re advocating for a more equitable world, where women don’t have to pause or restart their careers every time family responsibilities shift.
4️⃣ Creating Systemic Change:
Through this partnership, we’re urging employers to rethink hiring, retention, and flexibility—because when moms succeed, families and businesses thrive.
A Message from Our Founders“
"Balancing career and family shouldn’t be a constant struggle. At S’moresUp, we make it easier for families to share responsibilities, so moms can have the space to pursue their ambitions. Partnering with Liftery allows us to take this mission even further—helping moms not just at home, but in their professional journeys as well.”
— Priya Rajendran, Founder & CEO, S’moresUp
“The talent, experience, and skills that mothers bring to the workforce are invaluable, yet so many face unnecessary barriers to career growth. Liftery is creating pathways for working women to thrive, and we’re honored to stand by them in this mission.”
— Reeves Xavier, Co-Creator, S’moresUp
What’s Next? Join Us in This Movement
🌟 For Moms: Looking to rebalance your home life or find a career that fits your schedule? Sign up for S’moresUp & Liftery today.
🏢 For Employers: Want to tap into a highly skilled, efficient, and loyal talent pool while supporting workplace diversity? Explore how Liftery can connect you with top-tier talent.
👥 For Everyone: Start conversations at home and at work about fair division of labor and the importance of flexibility—because a more equal world starts within our households.
Let’s make family life and career growth work together—not against each other.
📲 Learn more at Liftery.com & SmoresUp.com
